Senior leaders responsible for employee experience, internal communications, or the digital workplace. Typical attendees include CHROs, HR Directors, Heads of Internal Communications, Communication Managers, Digital Workplace leads, and engagement managers, particularly at organisations with a significant frontline or deskless workforce.

Because it is where employee experience has had its longest-running gap, and where AI is now making the biggest difference.
A significant share of most workforces, factory floor, night shifts, deskless, without corporate email, has historically had a daily experience of the company that's meaningfully worse than their office colleagues. AI is the first technology that changes that.

 No. The workshop is built for senior business audiences, not engineers. You don't need to understand how AI works under the hood, you need to be curious about what it changes for the experience your organisation creates for its employees.

It means using current AI capabilities to do things for employees that weren't possible 18 months ago: personal AI agents that serve frontline workers without corporate devices, hyperpersonalised content that adapts to each employee, internal apps built without a developer queue, and an insights layer that turns experience data into recurring intelligence for leadership. The workshop walks through each of these in concrete, working form.

The Reality Check is the diagnostic part of the workshop. It is a structured set of 12 real-life scenarios. For example, an emergency that needs to reach every employee in 10 minutes, or a CEO asking with 48 hours notice what frontline workers are worried about, that participants think through honestly to identify where their current setup falls short. Scenarios are organised around three questions: reach, serve, understand.

Staffbase is the sponsor. There is a live demonstration of Staffbase as part of the program, placed after the Reality Check so the demo responds to the gaps the room actually surfaces. The other parts of the workshops are vendor-neutral and focused on the broader question of what AI is changing for frontline employee experience.

The workshop is capped at max 20 participants to keep it interactive and conversational. Expect a room of senior peers from Nordic organisations across industries.

At Dansk Arkitektur Center (BLOX), Bryghuspladsen 10, 1473 København K, Copenhagen. The venue is centrally located, walking distance from Copenhagen Central Station.